The Veronesi spa company is part of the Veronesi Group, Italy’s fifth-largest agri-food (with the A.I.A. and Negroni brands) and a national leader in the production of animal feed under the Veronesi brand. The Quinto di Valpantena production site in Verona needed upgrading and retrofitting of the west and north facade of the main factory building, facing Via Valpantena. Specifically for the intervention, the aim was to replace the current facade system, consisting of metal panel infill, with a cladding that would dialogue, in form and materials, with the rest of the production complex but, and more importantly, that would have a sound-absorbing function, so as to reduce noise dispersion from the technological systems operating inside the processing tower.